To satisfy the necessities of the customer, making sure that the merchandise that enters to the company is stored, conserved and guarded to guarantee their later delivery.

To commercialize products of high technology, that in the case of necessity would be chosen without doubting for being used in oneself or oneself's relatives. To qualify and to motivate the personnel permanently, so that they become internal auditors in order to reach our objectives.

In American Lenox S.A. this policy is not a simple statement, it is a cultural value.